Semaine Cato

Head of Sales & Partnerships, TrackBack

Semanie has extensive knowledge across the supply chain, Logistics, freight & FMCG sectors, having worked with some of NZ’s blue-chip companies, including Countdown NZ, Foodstuffs North Island, Dominion Breweries, Pepsi-Co, Lion Nathan. Semanie discovered Blockchain 2 years ago and knew it had the potential to revolutionise the industry and is using her Supply Chain and Logistics experience and her passion for technology, food & business development to build quality business partnerships, focused on creating block-chained supply chain eco-systems.


2:15 - 2:30 pm


Buy, Eat, Wear – Using blockchain to keep it real

TrackBack gives everyday consumers the ability to understand exactly what they are purchasing, eating or wearing in a way that has largely been lost in the internet age. They do this through their place in Centrality’s ecosystem and blockchain expertise. To finish, a case study of manuka honey and deer velvet.